The purpose of showing your home is to hook a buyer. You want the buyers to come through your house and be impressed - so impressed in fact, that they're ready to make an offer! You'll have one chance to make a great first impression on the potential buyers, so make sure to follow these five helpful tips to really make it count!
First impressions are HUGE when showing you home to potential buyers, but by following the simple tips above you will be well on your way to making a great impression and, hopefully, receiving multiple offers! (And if you are at all anxious about this important step, just reach out to a trusted real estate agent in your area who can help guide you through this process!)
Laffey Real Estate Welcomes Gavilla to Huntington Office
Greenvale, NY – Laffey Real Estate recently announced the hiring of veteran real estate broker, Hector Gavilla to the position of Branch Manager of the Huntington Office, Laffey Real Estate's easternmost location. Gavilla is a Licensed Associate Real Estate Broker. He is responsible for the office's recruitment, productivity, and daily management of agent success and staff workload.
Gavilla comes to the firm with an extensive background in real estate. As a training instructor and realtor, Hector brings a valuable combination of mentor and agent into his management skill set. His hands-on coaching style and experience in the field has already produced results in the office he leads.
Upon introducing Gavilla to the management team, Donnamarie Chaimanis, President offered this about the appointment, "Hector is a great find and perfect fit for the team in Huntington. His almost two decades of real estate experience, local knowledge and marketing savvy is the trifecta of traits we are looking for in our branch leaders." She added, "We know Hector will be a valuable part of our team."
Gavilla owned and managed his own brokerage for nine years until selling to a competitor in 2019, where he stayed until making the leap to head up the Huntington Branch for Laffey Real Estate.
A resident of Huntington, Gavilla is active in Huntington politics. He serves on the Town of Huntington Affordable Housing Advisory Board, a committee of non-paid Huntington Residents appointed by the Huntington Town Board to make recommendations with respect to the administration of the Affordable Housing Trust and Agency Fund.
Laffey Real Estate, a leading residential real estate broker on Long Island, launched their Virtual Showing Platform in early April to much acclaim. The demand for virtual viewings is still strong. Visit Laffey.com/OpenHouse page to participate. Interested buyers can find homes to preview every Wednesday from noon to 1:00 pm via Facebook Premier and Laffey.com.
This is simple and safe home showings. Go to Laffey.com/OpenHouse page. Choose the property. Click on the Facebook Live button under the listing address. The open houses are scheduled in advance so the date and time is shown on the listing page as well. Visitors will be notified when they are registered and will receive a notification that their Virtual Open House is beginning. It is easy to explore open houses from a desktop, laptop and smart device.
The market is very robust. Nationwide, there was a 20.7 percent increase in existing-home sales — which includes single-family homes, townhomes, condominiums, and co-ops — between May and June of this year, according to the National Association of Realtors.
On Long Island, the number of pending sales spiked by 60.6% in Nassau County and by 55.6% in Suffolk last month, compared with a year earlier, OneKey MLS, the multiple listing service that includes Long Island, reported Thursday.
Prices increased in both counties. In Nassau, closed sale prices ticked up 1.1% annually, to a median $551,250, and pending sale prices rose by 6.4%, to a median $580,000. Suffolk County median closed sale prices jumped by 5.8% to $439,000 and pending sale prices rose by 8.4% to $450,000, the listing service reported.
In July 2020, the median list price of single family homes in Queens County, NY was $750K, and media sale price was $650,000; condos median list price was $638,000 and media sold was $530,000. Homes in Queens County, NY sold for 3.5% below asking price on average in July 2020
Combined with record-low interest rates and high rents, City dwellers are adding another element to the frenzied pace of available home buyers. The average interest rate was 2.96% last week, down 0.64 percentage points from a year ago, mortgage giant Freddie Mac reported Thursday.
"This method of engaging our customers have proven fruitful for everyone", explained Donnamarie Chaimanis, President Laffey Real Estate. "With Zoom, WhatsApp, Google Meets live streaming and showing appointments, the overwhelming number of buyers coming to our website requesting virtual showings and meetings has been awe-inspiring."
Since mid-April, during the height of the pandemic and beyond, Laffey Real Estate débuted more than 500 Virtual Open Houses reaching thousands of potential buyers across Laffey.com, Agent Websites and Facebook.
Laffey Real Estate's James Gavin!!!
Long Island Press recently named Manhasset's own James Gavin to the 2020 Top Realtors of Long Island. We are proud to recognize James Gavin, a Licensed Real Estate Salesperson, as a true professional in the Residential Real Estate industry. He is a Luxury Home Marketing Expert with a very successful and impressive portfolio of representing notable and distinct North Shore homes.
Gavin's accolades include being named "Rookie of the Year" at his Manhasset firm in 2015, earning the title of "Rising Star Residential Agent Of The Year" by Long Island Business News in 2017, and being named to Zillow's Best of the Best list in 2019. He sells homes all along the North Shore Corridor from Great Neck to Cutchogue with a specialty in the Manhasset-Port Washington-Sands Point Markets.
To preview his historic legacy transactions and read more about his beginnings, visit his website Jamesgavin.laffey.com. A lifelong resident of the North Shore, Jim resides with his wife and daughters in Manhasset.
Laffey Real Estate congratulates all of the recipients named to the 2020 Long Island Press Top Realtors List.
Iconic Melville Estate Rich in History and Design Excellence
Greenvale, NY – Laffey Real Estate is proud to represent the sellers of this mid-century modern masterpiece by the famed Architect of Rockefeller Center, the United Nations Headquarters, the master plan for Lincoln Center, the Perisphere and Trylon at the 1939 World's Fair and many other high profile historically significant structures in New York City.
Located in Melville at a very desirable address, the Harrison House imbues architectural excellence. This 3.6 acre private and masterfully restored estate is just as much a home as it is a work of art that celebrates form, material and the architect's penchant for circular spaces.
Harrison House was the place for the lively social and artistic "who's who of the time" hosting everyone from Alvar Aalto and Marc Chagall to Robert Moses and French Painter Fernand Leger.
In 1975 the house was sold to art dealer Harold Diamond and his wife. If the name doesn't spark a memory, the Diamonds are parents to Mike D of Beastie Boys fame. During their ownership, the Diamonds were instrumental in getting the house designated on the National Register of Historic Places though it offered no protection from demolition.
Fast forward, the current owners, while admittedly knowing very little about modernist architecture, recognized that the house was special and vowed to restore to its original luster. Together with the guidance of Steve Schappacher and his partner Renee White, SchappacherWhite DPC and the new owners embarked on a 2-year odyssey to restore, rework and repair the once magnificent estate where it remains today as a testament to the memory of Harrison's remarkable vision.
Three original circular rooms are the center design elements of this mid-century modern home. The circular living room with the original terrazzo/wood dance floor was the model for NYCs Rainbow Room. Grand rooms include the Gourmet kitchen with clerestory windows, upper and lower family rooms and library. Design features include 5 fireplaces, custom millwork and cabinetry throughout the house by Dune, walnut flooring and walls of glass which allows abundant light and landscaped grounds into the fabric of the home. An expanded lower level boats a multimedia theatre, wine cellar and gym and a convenient walkout to the rear grounds.
The grounds are a private resort with a stunning circular saltwater pool, new Turf Tek surface tennis court, slate patio, 8 hole mini-golf, waterfall and rolling hills of lush mature landscaping complete this architectural showcase.
Offered at $5,999,000 by Broker Owner Philip C. Laffey 516.359.1489 firstname.lastname@example.org
Laffey Real Estate is one of the largest privately-held independent family-owned residential real estate firms on Long Island with a network of over 575 agents in 11 offices throughout Nassau, Western Suffolk and Queens Counties. Their global partnership with Leading Real Estate Companies of the World® and Luxury Portfolio® extends their reach to more than 70 countries worldwide.
The firm is a full-service provider offering expertise in sales, rentals, relocation, mortgage, new development marketing, mortgage and title insurance to the Long Island marketplace. Their pioneering sales management platforms, worldwide brand identity and industry-leading training curriculum embody best in class standards throughout the industry. Consumers trust in Laffey Real Estate name to represent their home buying and selling interests locally and globally.
Consistently ranked by the two of the industry's leading consulting and research firms, REALTrends and T3 Sixty, Laffey Real Estate has an exceptional record of success proudly recognized in the largest independent brokers, total sales volume, largest brokers nationwide and network partner Leading RE affiliates.
Laffey Real Estate announced the appointment of Donnamarie Chaimanis, Licensed Associate Real Estate Broker, to the position of President of the brokerage effective immediately.
In this newly created role, Chaimanis is tasked with maximizing branch productivity; supervise the daily sales operations, branch services, recruiting platforms and growth strategies in the markets served including Long Island and the five boroughs. She will continue in the role of overseeing the team of branch managers and career leaders.
The announcement was made by Philip C. Laffey, Broker Owner via a senior management Zoom meeting. "We are very pleased to have Donnamarie work alongside us. Since joining the firm in 2005, she has been a proven leader, innovator and team player," explained Laffey. "This offers both Mark and me the opportunity to continue to focus on more strategic initiatives while ensuring that our company is moving forward as we have envisioned."
Chaimanis, a 15-year residential real estate veteran, has previously served in leadership positions including Branch Manager Brookville Office, Regional Vice President and Luxury Marketing Division Manager. Before her promotion, she led the company's Luxury Marketing Division instituting training strategy, marketing initiatives and agent mentoring.
Donnamarie has a real penchant for luxury real estate, as the market on the Gold Coast certainly warrants. Overall, these legacy sales include the $36.5 Million Searingtown Road, Manhasset land; $20 Million Easton Estate, Muttontown; $19.88 Million Alan King Waterfront Estate, Kings Point; the $9.035 Million, Oyster Bay Cove Cassini residence and many other notable estates.
In commenting on Donnamarie's appointment, Mark T. Laffey, Broker Owner added that "we've been grooming her for this position for a few years. She stepped up naturally and efficiently. With her professionalism and knowledge, we are confident that Donnamarie will be an integral part of the strategic growth of Laffey Real Estate for years to come."
With her extensive experience and background in residential real estate, she will continue to work closely with the Broker Owners. As the firm enters another chapter in their storied and well-regarded history, the vision for expansion will be well served under her guidance.
Laffey Real Estate is proud to be featured in the July 2020 Delta Media Group's industry publication, Real Estate Marketing and Technology Magazine, titled In A Town Full of Apples, Be the Orange. How Long Island's Laffey Real Estate Stands Out from the Competition.
An orange you might say? Well, frankly, yes! In terms of standing out, the metaphor works. Laffey Real Estate has made it their mission to be unique in both brand and business model.
if this pandemic has taught us anything, as a brokerage and as a society, it is that we have to learn to adapt. And, adapt quickly! Once the senior management team realized that the world as they knew it was coming to a screeching halt, they jumped in and, using Delta's Virtual Business Platform, began the training program that gave agents the tools to keep focused and help buyers and sellers once the world reset.
Laffey Real Estate is proud of the team that orchestrated the single most daunting responsibility in recent memory. How could they maintain a safe environment for the agents and employees while keeping the doors open for the clients and customers? Embracing the virtual platform was the answer. Using Facebook Premiere, Zoom, Google Meet and a great technology partner, the months following the shutdown were certainly difficult but the Laffey Real Estate agents didn't miss out on being able to 'get in front of' their sellers and work with buyers and renters alike.
Kudos Team Laffey!
Read the full article here --> In a Town Full of Apples...
The world health community continues to monitor closely the emergence of the SARS-CoV-2 virus and the disease it causes, named "coronavirus disease 2019" (COVID-19). At this time, no one knows how severe this outbreak will be. Given this uncertainty, and the fact that the seasonal influenza (flu) virus is also widespread, we are taking proactive steps to address a number of business concerns.
First and foremost, we want to continue to maintain a safe workplace, encourage our valued community residents to utilize practices that protect the health of family members and friends. We also want to ensure the continuity of business operations. To that end, the company has contracted with a professional cleaning service to perform an extensive two step deep cleaning. Within the last 24 hours, all Laffey Real Estate offices have undergone this essential service. While we cannot eradicate every germ, we are confident that this activity will help reduce the unintentional spread of the virus.
We ask that everyone cooperate in taking steps to reduce the transmission of communicable diseases.
We are reminding you of the following:
Of note, our senior management team has made a collective, albeit difficult, decision to temporarily close our branch locations in an effort to protect our employees, agents and of course the members of the communities we serve. To that end, we have instructed our IT department to install remote software on all essential office personnel computers so as to continue with the business at hand.
Currently, Open Houses are being scheduled at the behest of the Seller. However, company initiated meetings where close proximity may put someone in danger of contracting the virus have been postponed.
We are moving to a virtual platform to remotely schedule Closings, Lease Signings and other events deemed time sensitive or essential. We are heeding the instructions from the CDC and other health care experts, taking every step possible to reduce the spread of COVID-19.
We know this is a difficult time. Be mindful of the elderly and those with pulmonary or compromised health situations. Check in (by phone) on older neighbors, family members and friends. Use your common sense and discretion as you go about your everyday life.
Laffey Real Estates wishes you safety and health.
New Realtors Are Welcomed
Greenvale, NY – Laffey Real Estate, a leading residential real estate broker on Long Island recognized the last class of 2019 with a formal graduation ceremony and luncheon at their corporate headquarters.
The Laffey Training Academy is the firm's flagship educational resource for real estate agents joining the firm. There is an extensive syllabus ranging from how to properly present offers, identifying personality types, utilizing the agent based lead management system, personal branding techniques, marketing tools and much more.
On hand to present the certificates was Philip Laffey, Broker Owner, and Bettie Meinel, Director of Career Development. In addressing the group, Philip commended the newest graduates on the completion of the immersive training program. "All of you in this room today have the opportunity to succeed. It takes perseverance and hard work but the rewards are quite substantial." He added that "this class was one of our most impressive. In doing a quick review, we found that there was already some very encouraging listing activity including a new to market, under contracts and a few offers. That is truly stellar."
Combined with the award winning Leading Real Estate Companies of the World® Certificate programs and the vast knowledge of the course instructors and corporate trainers, Laffey Realtors enter the market fully prepared.
Academy attendees benefit greatly from the collective knowledge of the energetic trainers comprised of senior leaders in the firm. These mentoring and coaching relationships extend past graduation day and into the daily lives of manager and agent.
The management team wishes all 2019 Training Academy graduates a successful 2020.
Pictured from left to right:
Back Row: Philip Laffey, Manny Rodriquez, Eliott Willis, John Bekiaris, Serge Siena, Sandeep Kumar, Jesse Raspler, Josh Kerben, Robert Strohl, Richard Weiss
Middle Row: Bettie Meinel, Regina Williams, Alyssa Bonilla, Paula Kyriacos, Melissa Roger, Melody Richman, Jacqueline Clancy, Mohammed Khan, Frank Castelli, Pauline Conti, Linda Michael
Third row: Cathy M. Poturny, Neshrita Shrestha, KumKum Majumdar, Diane Leyden
Agents Challenged to Raise 500 lbs of Donations
Greenvale, NY – Laffey Real Estate, a leading residential real estate broker and Island Harvest, Long Island's largest hunger relief organization, have partnered to help combat hunger in our communities. Through Food drives, local outreach and the support of community leaders and business owners, Island Harvest will once again spearhead efforts to help supply Thanksgiving meals to more than 300,000 of our neighbors, young children and elderly persons.
Food banks are by far the single most important source of food for agencies with emergency food providers, accounting for 69% of the food distributed by pantries, 39% of the food distributed by kitchens and 45% of the food distributed by shelters.
According to the national study, Hunger in America 2010, approximately 283,700 people on Long Island receive emergency food each year – that's 64,900 people every week; 39 percent of Long Islanders who receive emergency food are children under 18 years old; The elderly make up 4 percent of Long Island's hungry; 6 percent of Long Islanders receiving food assistance are homeless and are made up of individuals who are the victims of abuse or have been forced out of closed institutions.
Laffey Real Estate is committed to making this Thanksgiving holiday a memorable and pleasant time for food insecure families. The company goal is 500+ lbs of food. With 13 locations, the benchmark is easily attainable at almost 40 lbs per branch. Every office has a donation container marked Island Harvest. Donors are encouraged to drop of non-perishable food items liked canned beans, whole grain pastas, peanut butter, rolled oats and dried fruits. For a more comprehensive list, click on the link here àHealth Food Drive Items. In addition, non food items such as soap, detergent and other cleaning items are also appreciated. The deadline for food and monetary donations is Saturday, November 30, 2019.
Here are three ways to help Long Island Families:
Visit any of our locations to make your donation today! Go to Office Locations on Laffey.com
About Island Harvest
Island Harvest Food Bank has been leading hunger relief on Long Island since 1992.
Founded in 1992, the Island Harvest Food Bank is a certified member of Feeding America, the nation's food bank network, with a four-star rating from Charity Navigator. We distribute fresh produce, meat and non-perishables throughout Long Island and assist thousands of Long Islanders daily through our innovative programming and network of community partners.
Realtors and Brokers Employ Humor to Standout
Greenvale, NY (October xx, 2019) –Laffey Real Estate, a leading residential broker on Long Island, recognized the winners of the their annual Video Contest at the firm's Company Summit. Entrants were judged based on creativity, use of the #FollowTheOrange hashtag and incorporating the orange ball in a self-directed video. Receiving an overwhelming number of video submissions, the judges were impressed with the originality and humor of agents and network partner outside brokers within the Leading RE network.
After extensive deliberation and many views, the panel comprised of Allison Mulhall, Executive Director Corporate Services and Relocation Division, Philip C. Laffey, Broker Owner Laffey Real Estate, Ronald Lopez, EVP Digital Marketing and Cathy M Poturny SVP Marketing Director, chose the contest winners.
Agent based Video Winner
Rita O'Leary, Licensed Real Estate Salesperson, Port Washington Office won based on the resourceful combination of integrating Port Washington's local attractions, rhyming verses and a touch of humor. View Rita's video by clicking on the link here à Rita O'Leary's Winning Video.
Network Partner Winner
Curasi Realty, Inc., a Montgomery NY brokerage and network partner with Leading Real Estate Companies of the World won the 2019 Broker Video Contest #FollowTheOrange. The Curasi team took the term 'follow the bouncing ball' quite literally with their rendition of #FollowTheOrange to Orange County. Kudos to the crew at Curasi Realty for their ingenious and witty video. Watch it here à Curasi Real Estate Winning Video
Allison and the rest of the Laffey Real Estate management team thank all of the agents and outside brokers who submitted videos for consideration.